# NFT Origin Story: Spottie WiFi (aka Mig Mora) Source: https://bylt.co/spottiewifi/ Published: 2022-09-22 Updated: 2024-07-20 Author: Jeff Sarris --- Watch on [YouTube](https://youtu.be/DbMIOfu1sWg) // Listen on [Apple Podcasts](https://podcasts.apple.com/us/podcast/starting-now-with-jeff-sarris/id1513779541?i=1000580333522) · [Spotify](https://open.spotify.com/episode/7q428J3TMVoJhxQTb7oBQm?si=7fb05123117540c3) [![NFT Origin Story: Spottie WiFi (aka Mig Mora) - Starting Now with Jeff Sarris](https://bylt.co/wp-content/uploads/2022/09/060-Spottie-WiFi-1024x576.jpg)](https://youtu.be/DbMIOfu1sWg) The one and only, Spottie WiFi. My mind was blown when I saw a photo of Spottie performing at ApeFest and realized that I knew him from his days touring the Midwest! Mig’s a killer musician who somehow managed to achieve the monumental task of getting a law degree while performing 3-5 shows a week as a touring artist. After nearly a decade long hiatus from music, he came back as Spottie WiFi where he’s set the bar when it comes to building brand alongside NFT IP. Here the thing: Mig didn’t build a CryptoPunk brand. He isn’t drafting off of the CryptoPunk name as typically happens in the NFT space. Instead, he’s built a brand and business that has his CryptoPunk at its core. You can almost say that Punk #5528 is the mascot for the Spottie WiFi brand rather than the Spottie WiFi brand being the #5528. It sounds like semantics, but the way he’s used his CryptoPunk as a starting off point, a rough sketch of sorts, and has built up on the framework from there is a work of genius. I genuinely believe Mig’s found a way to tread new ground when it comes to NFT IP and brand development and there’s so much that can be learned from diving into his story. I didn’t even mention the impact he’s had on the music industry, garnering enough attention to even get a nod from Snoop Dogg himself. More about Spottie: [SpottieWifi.io](https://spottiewifi.io) --- Enjoying the show? Let me know on Twitter! I’m [@jeffSARRIS](https://twitter.com/jeffSARRIS). **Do you need help developing your brand and business?** Work with me at [SPYR](https://spyr.me)! *Mint or collect NFTs from projects that I’ve worked on:* - **The Spoopies** ([Mint](https://spoopies.com)) - **SkullKids: Generations** ([Mint](https://mint.badfroot.com/) | [OpenSea](https://opensea.io/collection/skullkids-generations)) - **Frootlings** ([Mint](https://frootinvaders.com/) | [OpenSea](https://opensea.io/collection/frootinvaders)) - **Ooglies** ([Mint](https://ooglies.badfroot.com)) Watch Starting Now on [YouTube](https://www.youtube.com/jeffsarris) or listen and subscribe on [Apple Podcasts](https://podcasts.apple.com/us/podcast/starting-now/id1513779541), [Spotify](https://open.spotify.com/show/5TmDRD9EAJPGIM61We9FP3), or wherever you get your podcasts. --- A huge thanks goes out to Amara Andrew for handling the live video production on Starting Now. Follow what she’s up to or hire her for your video production needs at [ByAmara.com](https://amaraandrew.com)! --- *Some of the links above may be affiliate links which means that I earn a small commission from qualifying purchases at no additional cost to you.* --- #### **Love this episode? There’s more**! [More Episodes](https://bylt.co/show/starting-now) [More Shows](https://bylt.co/shows)